From the Gratona blog
Insights on sponsorship management, nonprofit technology, and building stronger donor relationships.

14 min read · June 19, 2025
How to Track Financial Metrics for Child Sponsorships
Tracking financial metrics is essential for building donor trust and ensuring the effectiveness of child sponsorship programs.

2 min read · June 17, 2025
Your June Update from HelpYouSponsor
This Month's Number: 93 93% of nonprofits believe that a strong brand identity has a positive impact on donor engagement. This month, we're thrilled to unveil powerful updates designed to empower your mission, elevate your communications, and energize your impact. Honor Donations: Meaningful Giving with Purpose Capture the deeper meaning behind every gift with our new "In Honor Of" field! This thoughtful addition lets donors designate their contributions to specific causes or individuals, cr

14 min read · June 13, 2025
Why Donors Lapse and How to Bring Them Back
Explore the reasons behind donor lapses and learn effective strategies to re-engage and retain them for your nonprofit organization.

12 min read · June 9, 2025
How Automated Messaging Saves Nonprofits Money
Automated messaging enhances efficiency and reduces costs for nonprofits, improving donor engagement and retention while streamlining communication.

12 min read · June 8, 2025
Top 7 Tools for Secure Donor Data Storage
Learn about the top tools for secure donor data storage to protect sensitive information and ensure compliance with regulations.

19 min read · June 7, 2025
Ultimate Guide to Personalizing Automated Donor Messages
Learn how to effectively personalize automated donor messages to enhance engagement and retention in nonprofit communications.

19 min read · June 6, 2025
How To Train Staff On Safeguarding Across Cultures
Explore effective strategies for safeguarding training that respects cultural diversity while ensuring protection for vulnerable individuals.

16 min read · June 5, 2025
How to Report Child Sponsorship Outcomes
Learn how to effectively report child sponsorship outcomes by combining data, personal stories, and best practices for donor engagement.

15 min read · May 27, 2025
Why Sponsor Recognition Boosts Retention
Effective sponsor recognition is crucial for retention, fostering emotional connections and reducing churn through personalized engagement and storytelling.