Gratona Sponsorships vs Pure Charity
Compare two established sponsorship platforms on program operations, donor records, communication, fundraising, trips, integrations, and total cost.
Pure Charity is a direct child-sponsorship and nonprofit fundraising competitor with sponsorship programs, recurring donations, donor accounts, moderated letter writing, mission-trip management, reporting, website embeds, API access, and Salesforce integration. Gratona Sponsorships, formerly HelpYouSponsor, is the specialist sponsorship product inside Gratona, connecting sponsor-recipient operations to donor records, giving, communication, tasks, and reporting. Both belong on a serious sponsorship shortlist; the right fit depends on your operating model, CRM strategy, integrations, and written price.
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Feature comparison
| Feature | Gratona Sponsorships | Pure Charity |
|---|---|---|
| Sponsorship program scope | Purpose-built recipient records, matching, commitments, transfers, communication, privacy, recurring support, and program reporting across multiple sponsorship models. | Pure Charity markets unlimited sponsorship programs and profiles for children, families, teachers, communities, and other program structures. |
| Sponsor communication | Program updates and moderated sponsor-recipient communication stay connected to the sponsorship relationship, with privacy controls and translation support. | Pure Charity markets two-way letter writing, notes, photo sharing, administrator approval, and program-wide or individual sponsor updates. |
| Donor and fundraising context | Donors, households, gifts, sponsorships, campaigns, tasks, communication history, and reports share one relationship record. | Pure Charity provides donation processing, recurring-donor and sponsor reports, fundraiser tools, donor giving accounts, and nonprofit dashboards. |
| Mission trips | Gratona Trips connects registration, participant fundraising, forms, milestones, and supporter context to the same donor foundation. | Pure Charity documents trip management and fundraising with participant dashboards, registration, documents, milestones, reminders, exports, branding, API access, and Salesforce integration. |
| CRM and integration strategy | Gratona Sponsorships operates inside Gratona so sponsorship, giving, relationship history, tasks, and reporting do not require a separate CRM sync. | Pure Charity markets website embedding, API access, and full Salesforce integration for organizations that retain Salesforce as their CRM. |
| Published evaluation and pricing path | Current starting-at prices and plan scope are published on the Gratona Sponsorships pricing page; confirm implementation and payment costs in writing. | Pure Charity offers a free trial and says organizations receive a custom pricing quote after discussing their needs. |
Why switch to Gratona Sponsorships
You want sponsorship to live inside the donor CRM
Choose Gratona Sponsorships when donor relationships, sponsorship operations, giving, communication, tasks, and reporting need to share one system of record instead of being joined through a separate CRM integration.
Your sponsorship model needs operational depth
Use a live workflow to test recipient intake, matching rules, transfers, privacy, recurring-payment exceptions, moderated communication, and program reporting across every sponsorship model your organization runs.
Pure Charity may fit an existing Salesforce strategy
Keep Pure Charity on the shortlist when its established sponsorship, fundraising, and trip tools plus documented Salesforce integration fit your current architecture better than replacing the CRM layer.
Customer proof
Accordus migrated sponsorship data without losing confidence in the details.
“My experience with HelpYouSponsor has been outstanding. The support team has gone above and beyond every step of the way. I received exceptional support during our data migration, with hands-on guidance to ensure accuracy and continuity.”
Amanda Jones, Database Administrator, Accordus
This customer story documents data migration and connected donor and sponsorship operations in Gratona Sponsorships. It is not a head-to-head result against Pure Charity.
Read the Accordus customer storyFrequently asked questions
Ready to make the switch?
See how Gratona Sponsorships compares in a live demo tailored to your organization.
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